About Grind Time · Est. 2023
We build more than athletes. We build leaders.
Grind Time Performance & Fitness is a coaching-led training business in Portsmouth, Virginia. We help athletes develop the skills and confidence to compete, and help adults build strength, improve fitness and train consistently.
- Home of the Clock In
- Est. 2023
- Portsmouth, VA

Our mission
Train with purpose. Build confidence. Make lasting progress.
We help athletes and adults train with purpose, build confidence and make lasting progress through professional coaching, accountability and the Clock In Philosophy.
Our advantage isn't square footage or the newest machines. It's the coaching relationship: assessment, purposeful programming, instruction, progress tracking and accountability. Grind Time is a coached training space, not an open-access gym, and that's on purpose.


The Clock In Philosophy
Consistency is the competitive advantage.
Grind Time is the company and the training culture. Clock In is the shared philosophy, coaching standard and program family.
Commit
A realistic schedule and consistent attendance.
Learn
Coaches explain, demonstrate and correct every movement.
Outperform
Progress is measured against your own baseline.
Compete
Purposeful effort with the right level of challenge.
Keep improving
Recorded progress, honest feedback and adjustments.
Invest
Time, effort, recovery and habits that last.
Never settle
Consistent standards and continued development.

Founder & owner
Coach Creel
Coach Creel opened Grind Time on Adams Street in 2023 with one belief: the coaching relationship is what changes people. He built the Clock In Philosophy so every athlete and adult trains with structure, accountability and a coach in their corner.
Today he leads the Grind Time coaching team, oversees athlete development and personally matches every new member with the right program, coach and level.
“We build more than athletes. We build leaders.”The Grind Time standard
Your coaches
Meet the Grind Time coaches.
Every member is matched with a coach who assesses them, programs for them and holds them accountable.
Coach Creel
Founder, owner and head coach
Built Grind Time and the Clock In Philosophy. Matches every athlete and adult with the right coach and level.
Coach X
Clock In Athletic Performance Coach
Coach X develops the next generation of athletes through the Clock In Performance Academy™, specializing in speed, agility, strength, conditioning, and boxing fundamentals. Beyond physical performance, he instills the Clock In Philosophy™ of discipline, accountability, confidence, and relentless improvement. He prepares athletes to compete at their highest level in sports and life.
Coach Isaiah
Clock In Men's Performance Coach
Coach Isaiah leads men through the Clock In Performance Coaching Men's Division, specializing in strength development, muscle growth, fat loss, and performance conditioning. Built around the Clock In Philosophy™, his coaching empowers men of all fitness levels to commit to the process, push beyond limitations, and build stronger bodies, greater confidence, and lasting results through consistency and accountability.
Coach Quisha
Leads Clock In Q-Fit
Leads the Curves & Confidence pathway: strength, body composition, glutes, core and confidence.
Coach Kendra
Q-Fit coach · Leads Clock In Recovery
Coaches Curves & Confidence sessions alongside Coach Quisha and leads Clock In Recovery.
Coach Tawana
Functional Strength & Wellness 35+
Coaches strength, movement and long-term wellness for women 35+, Tuesday through Friday.
What we train
Train. Test. Transform. Lead.
Programs built for results
Purposeful programming for athletes and adults at every level.
Measurable progress
Assessments and regular testing, so progress is something you see.
Body, mind and mindset
Strength and fitness, plus the confidence that comes with them.
Accountability built in
Show up for yourself and your team. That's how leaders are built.
Find us
Close enough to become a habit.
We're at 3704 Adams Street, Suite B in Portsmouth. Members train with us from Churchland, Western Branch, Chesapeake, Suffolk and Norfolk.

Your future starts today.
Every athlete and every adult starts the same way: an assessment, a conversation about your goals and a plan built for you.